Surfer SEO is DIY content-optimization software. MIR · Agency is the opposite end of the same shelf: a done-for-you programmatic SEO + AEO engagement built from your first-party data — with a live reference build you can inspect on the call instead of taking on faith.
A content-optimization tool: you (or your writer) draft inside its editor and it scores the page against SERP competitors. Powerful, but it is software you operate — the strategy, the briefs, and the publishing are still your job.
| Surfer SEO | MIR · Agency | |
|---|---|---|
| What you get | A scoring tool + editor | A built, ranking page surface |
| Who does the work | You / your writers | MIR ships it for you |
| Scope | Page-by-page optimization | Hundreds–thousands of pages from one data matrix |
| Schema / AEO | Not the focus | JSON-LD + Speakable baked into every template |
| Proof | Tool screenshots | Live reference build through HCU 2025 |
Surfer scores content you still have to plan, write, and ship. MIR runs the whole loop — taxonomy, build, schema, internal links, and the monthly rewrite cycle — so the output is ranked pages, not a higher content score.
We screen-share a live client GSC dashboard, hear your data, and quote on the same call.
