◆ FRACTIONAL CMO

Fractional CMO — built to compound.

A senior marketing leader for early-stage teams, 4–10 hours a week.

◆ OVERVIEW

What we do

Founders shouldn't try to be the CMO forever. A senior fractional operator who shapes your strategy, hires the team, picks the agencies, runs the funnel — and steps out cleanly when you bring on a full-time leader.

◆ WHY MIR

What you get

01

Weekly strategic ops + monthly board prep

Weekly strategic ops + monthly board prep

02

Hiring: write JDs, screen, run loops, close marketing leaders

Hiring: write JDs, screen, run loops, close marketing leaders

03

Vendor and agency selection

Vendor and agency selection — we know which ones actually deliver

◆ HOW WE RUN IT

The Fractional CMO process

  1. Onboard30-day immersion, team interviews, funnel and stack audit
  2. Plan90-day plan tied to revenue goals, not 'awareness'
  3. Operateweekly strategic ops meeting, async daily, monthly board update
  4. Buildhire the in-house team, pick the right agencies, ship the systems
  5. Hand offclean handover to full-time CMO, we step out
◆ TRACK RECORD

Why MIR

8,700+
Pages on a live client build, all 200-OK — our SEO reference
2017
Marketers — our B2B SaaS marketing agency, running since 2017
17K
Team LinkedIn audience, used as live distribution
24h
Reply time on every inbound — first call is a 30-min audit, no pitch
◆ INDUSTRY PLAYBOOKS

Fractional CMO for your industry

Same service, calibrated to the sales cycle, channels and economics of your category.

01

Fractional CMO for SaaS

Series A–C B2B SaaS, $1M–$30M ARR, founder-led, product-led growth or sales-assisted.

See the playbook →
02

Fractional CMO for Fintech

B2B fintech, embedded finance, payments, wealth, crypto-on-ramp — Series A and up.

See the playbook →
03

Fractional CMO for AI/ML

AI-native B2B startups: agents, infra, evaluation, applied AI for an industry.

See the playbook →
04

Fractional CMO for DevTools

Developer-first B2B tools: APIs, infra, observability, security, IDE plugins.

See the playbook →
05

Fractional CMO for HR Tech

B2B HR / talent / people-ops / payroll / benefits / hiring tools.

06

Fractional CMO for MarTech

B2B marketing tools: CDPs, attribution, ABM platforms, content tools, AI marketing.

◆ CASE STUDY

Reference build: a live B2B SaaS surface

Our reference build is the strongest proof of our SEO + AEO + content stack — 8,700+ pages indexed, multilingual, schema-engineered, ranking through HCU 2025. We screen-share the live GSC numbers on the call.

◆ THE MAKE IT REAL NETWORK

Have us do it, or hire it

Done-for-you marketing is one way in. When you'd rather staff your own team, ship a product, or vet a hire, the rest of the network runs the same operator playbook.

◆ START GROWING

Get Fractional CMO that compounds

We respond within 24 hours. First call is a 30-min audit, no pitch.